VRM Parts and Holes

Monday – Session 5 - E

Convener: =DOC

Notes-taker(s): Markus Sabadello

A.	Tags for the session - technology discussed/ideas considered:

B.	Discussion notes, key understandings, outstanding questions, observations, and, if appropriate to this discussion: action items, next steps:

ProjectVRM grew out of IIW - Individuals should be able to control relationships under their own terms - Concerned with interaction with commerce and government

User = Point of Integration

Change the marketplace where we as customers have more to contribute

CRM: 12$ billion business. "Customers are creatures you hunt, seek, lock in, acquire, manage" = language of slavery used by the sellers of the world

CRM Magazine: "Customer does not belong to you." Change happening in CRM business!

CRM is not gonna like VRM? VRM = reciprocal? No! Venn diagram, they are part of the same thing. Buyer and Seller both gain from it. Power to all parties. Advice to CRM people: Learn from it, take advantage!

Projects: MyDex, Mine, Switchbook, Azigo, Kynetx, Banyan, etc..

EmanciPay: For circumstances where there is not already a price, is there a way where we can say "Here is what I would like to pay" ? --> Web site owners can put RDFa code on websites that points to where you can be paid Mechanism to determine prices on the fly Empowers the consumer to say "I want to pay this for that"

Legal structure in place for VRM? No, but there is a lot of attention, e.g. in Kantara DataSharing group.

End of phase 1 of e-commerce! (Cookies, absurdly long terms of service, giving all the rights to the seller).

Can we have a casual relationship with vendors online? Like simply walking into a shoe store, without having to become a member etc.

European privacy laws more friendly than American ones

Foursquare TOS: If we're sold, your data will be one of our assets and also sold.

William explains situation in UK: Issues around ID-Cards, centralized health records, data theft. UK government interested to move towards something like VRM. Times are right to propose a working community prototype where government agencies act as relying parties.

Iain gives example: "Tell us once" program by government. Works, but is run by a government site, not in a user centric way.

2 important trends for VRM: - self tracking - personal informatics

Powers are becoming more equal, abilities are increasing.

Need code to move forward. Need for figuring out the legal side.

VRM = extra money for sellers. potential additional customers that want to pay on their own terms.